Instructor: Laura Briggs
Date: Saturday, July 27
Time: 9:30-11:30 a.m., 12:30-2:30 p.m. (sack lunch recommended)
Cost: $100 nonmembers, $64 members, $56 student members/teacher members/senior members/military members/librarian members
During this class, attendees will learn how to write blogs for themselves or for freelance clients. Topics covered include why blogging matters for content marketing, choosing a focus for a blog, how online readers absorb information and how to write to capture and keep their attention, how to use pictures, internal linking, and basic SEO tactics, creating an editorial calendar, and some basic details about hosting/website domains for those who want to start their own blog.