There's no better price than free. Celebrate the four-year anniversary of Georgetown Stadium 14 Cinema's grand opening beginning Feb. 27 and ending March 5. The theater is saying "thank you" to its loyal patrons with a week's worth of free movie screenings.
"We wanted to do something to thank our customers that have been so loyal throughout our struggle over the last four years and we came up with this week-long celebration," Joyce Sutton, marketing coordinator for Georgetown Stadium 14 Cinemas, said.
Throughout the event, guests can see up to five free movies each day. Patrons can select from a schedule of classics, sci-fi, western and horror genres. Some of the premium "B" movies to be shown include Little Shop of Horrors with Jack Nicholson, McLintlock! starring John Wayne and A Boy and His Dog with Don Johnson.
"We've never done a week-long free movie screening with five movies a day," Sutton said. "It's really unprecedented."
Wolfman Mac, host of Detroit's Nightmare Sinema, will kick off the event as the cinema host for Friday, Saturday and Sunday night's screenings. While greeting moviegoers, Wolfman will be available for photographs, interviews and autographs in the cinema's expansive lobby, which has hosted a number of community events.
The theater will also have special premieres of independent films during those three nights, which will include Brain Dead, Risen and CYXORK 7. As with all of the films featured in the event, the three premieres have been submitted to the theater by Monogram Releasing.
"It gives independent filmmakers a chance to see their movies on the big screen," Sutton explained.
In addition to free movies, the theater will provide concession specials such as a free regular popcorn with any concession purchase and buy one hot dog, get one free. These deals are not limited to the free moviegoers and will be available for all cinema patrons.
"Certainly this is a cheap date," Sutton said with a burst of laughter. "Of course, it's a little after Valentine's Day, but it could be a rain check."
Georgetown Stadium 14 Cinemas opened its doors in February 2005 and has been working to offer guests a variety of films at a low price ever since. The theater plays first-run Hollywood movies, Manoranjan Bollywood films, Kidtoons and premium "B" movies regularly. Matinee, senior and child prices are always $5. Adults pay $7 after 6 p.m. and students pay $6 with valid identification.
"Hollywood doesn't like us, let's be honest, they want us to charge more," Joshua Gilbert, marketing and managing assistant for Georgetown Stadium 14 Cinemas, said.
He explained most of their profit comes from the concession stand, which is the case for most theaters. Sutton said it is about a $27 savings for a family of four in comparing Georgetown's nighttime prices with other theaters.
"That's a birthday present or a tank of gas," Gilbert remarked.
Sutton said, "To be able to offer the people of this community that kind of entertainment in this economic time excites me."